Powerplay NYC
EMPOWERING GIRLS THROUGH PLAY
PowerPlay advances the lives of girls through sports – helping them grow physically, emotionally and academically stronger. Their programming focuses on teaching girls fundamental skills in a variety of sports so they become confident in their athletic abilities and enjoy playing.
25 Years of Powerplay
In celebration of Powerplay's 25th anniversary, my team was tasked with designing a logo that embodies the spirit and evolution of their journey. Drawing inspiration from their vibrant history and their primary logo mark, I aimed to create a logo that reflects both their legacy and their vision for the future.
Golf & Tennis Tournament Event Logo
Powerplay’s Golf & Tennis Tournament
In celebration of Powerplay’s 25th anniversary, Powerplay hosted their 3rd Annual Golf & Tennis Tournament. This tournament would help the special non-profit to advance the lives of girls through sports for the next 25 years and beyond. I, with Pulse Creative, designed various collateral that included invites, event programs and environmental signage to help PowerPlay reach their incredible supporters.
Golf & Tennis Tournament Evite - Front
A wide range of thoughtfully designed collateral was crafted to elevate the branding and make this event truly unforgettable. In addition to the main elements, a variety of custom signage—such as welcome signs, sponsored tee markers, and vibrant sponsor boards—was meticulously created to immerse attendees in the atmosphere and add a touch of sophistication to this landmark event. Every detail was carefully considered to enhance the overall experience and ensure that this occasion left a lasting impression.
Golf & Tennis Tournament Evite - Back
Powerplay’s 25th Anniversary Gala Celebration
The Annual Gala Celebration is a remarkable evening dedicated to celebrating the bright futures of program participants and honoring the achievements of role models who inspire them. Over the years, the event has attracted hundreds of attendees, including industry leaders, key influencers, and VIP supporters, making it a truly distinguished occasion. My team designed various collateral that included gala invites, event programs and environmental signage to help PowerPlay reach their incredible supporters and special guests for an unforgettable night.
Gala Celebration Logo
A thoughtfully curated collection of collateral was crafted to make the 25th Anniversary Gala an unforgettable celebration. With the goal of capturing the dynamic athleticism of this remarkable non-profit organization, we strived to complement that energy with a sophisticated and elegant design. I was able to collaborate closely with the staff to create a diverse array of materials—from stunning welcome signs to engaging website landing pages and custom-designed evites—each piece carefully crafted to elevate the overall experience and reflect the significance of this milestone event.
